Podcast Show Notes & SEO — Claude Skill

Show notes that
get found —
and get listened to.

SEO-optimised. Platform-calibrated. Newsletter-ready.

Topic and guest in — full publishing package out. No generic openers, no vague chapter titles, no unlinked resources.

Podcast Show Notes & SEO is a Claude AI skill that writes SEO-optimised podcast show notes, chapter markers, Spotify/Apple meta description, and a newsletter teaser — all platform-ready.

⚡ Replaces 45–60 minutes of show notes writing — runs in under 3 minutes.
Get this skill — $8
Output preview — Podcast Show Notes & SEO
Show Notes · Hook & Guest Bio
Outcome-first opener. Concrete guest bio. Keyword in the first 40 words.
Cold email for small business still converts — if you fix the first line.

Sarah Chen ran a $40k cold email experiment across two product launches and arrived at a counterintuitive result: personalisation doesn't need to be elaborate. It needs to be specific. One sentence changed her reply rate from 1.2% to 11.4%.

About Sarah Chen
Sarah bootstrapped two SaaS products to $1M ARR without VC funding. She now advises early-stage founders on outbound strategy and has spoken at SaaStr, MicroConf, and Indie Hackers Live. Website: [sarahchen.co]
No "In this episode…", no "thought leader", no job titles alone. The bio answers: what did this person build, break, or survive that makes them worth 50 minutes?
Show Notes · Takeaways & Resources
Specific, actionable bullets — then every resource linked.
What you'll learn
→ Identify which opening line variable moved the reply needle most in Sarah's test
→ Calculate whether personalised cold email makes financial sense at your current list size
→ Reframe the "personalisation vs. volume" debate with a third option Sarah calls the "signal layer"
→ Pressure-test your current email sequence against the 3-question framework from this episode

Resources mentioned
· Apollo.io — [apollo.io]
· Predictable Revenue — Aaron Ross — [amazon link]
· Sarah's cold email template — [sarahchen.co/template]
· Clay (personalisation tool) — [clay.com]
No vague verbs ("understand", "explore"). Every resource gets a link placeholder — no unlinked mentions delivered.
Chapter Markers · Timestamped
Descriptive labels, not segment numbers. Browsers become listeners.
[00:00:00] The $40k cold email test that changed everything
[00:04:12] Why Sarah stopped A/B testing subject lines
[00:11:38] The one sentence that took reply rates from 1.2% to 11.4%
[00:18:05] Volume vs. personalisation — and the third option
[00:27:44] How to audit your current sequence in 15 minutes
[00:39:20] The "signal layer" framework, explained
[00:47:55] Key takeaways and where to find Sarah Chen
Each title is a search phrase, a curiosity hook, or a specific claim — not a segment label. Chapter lists are navigation AND marketing.
SEO Meta · Platform Description
140–155 chars for Google. 200–250 chars for Spotify and Apple. Both platform-ready.
SEO Meta Description (148 chars)
Cold email for small business still converts — Sarah Chen shares the $40k test that moved reply rates 9x. Growth Lab Podcast, Ep. 91.

Spotify / Apple Short Description (237 chars)
Cold email still works if you fix one thing. Sarah Chen ran a $40k experiment and found the exact line that moved reply rates from 1.2% to 11.4%. Hear the framework. New episode every Tuesday. Full notes at growthlab.fm
Primary keyword in the first 60 characters of the meta description. First 120 chars of the platform description contain keyword and listener outcome — both indexed most heavily by Apple and Spotify search.
Newsletter Teaser · 80–120 Words
Curiosity gap closer. Ends on the unresolved question — never a summary.
Subject: She spent $40k on cold email and found one thing

Sarah Chen is not a cold email evangelist. She's someone who nearly gave up on outbound entirely — until one variable changed everything.

Over two product launches, she sent thousands of emails. The difference between a 1.2% reply rate and an 11.4% reply rate came down to a single sentence in the opening line.

The new episode is out now → [link]

The question she couldn't answer until the second experiment: was it the personalisation — or something else entirely?
No "New episode!", no "This week on…". Ends on the unresolved question — the episode resolves it. The teaser does not summarise; it creates the gap.
1 / 5
How it works

How does Podcast Show Notes & SEO work?

  1. Tell Claude what you need — the skill asks 2-3 narrowing questions specific to the task.
  2. The skill runs live research and structures the output before writing a single word.
  3. An anti-slop quality gate checks the draft, then delivers a ready-to-use result for $8.
What you get

Five outputs.
One conversation.

🔍
SEO show notes that rank — keyword placed where Google and Spotify look first.
250–500 words · structured
⏱️
Chapter markers written as search phrases — not "Part 2" or "Segment 3".
Apple · Spotify · YouTube
📱
Platform short description sized exactly for Spotify's 250-char and Apple's 120-char index window.
Character-perfect
✉️
Newsletter teaser that ends on a curiosity gap — never a summary that kills the click.
80–120 words · open loop
Who it's for

Built for every show
that deserves
to be found.

✓
Solo hosts who write show notes after midnight and publish whatever comes out.
✓
Podcast producers managing multiple shows who need a repeatable publishing workflow.
✓
Podcast networks standardising SEO and platform metadata across their catalogue.
✓
Guest interview shows where the host doesn't want to write about their own episode.
Not what this is for
✕Episode scripting or interview question writing — that's the Podcast Episode Script skill.
✕Audio editing, mixing, or production — this is a publishing and discoverability tool only.
✕Long-form blog posts based on the episode — that's a different content format with different SEO rules.

The complete guide to podcast show notes covers what makes notes that rank in search versus notes that just recap.

The complete guide to podcast show notes covers what makes notes that rank in search versus notes that just recap.

★★★★★
4.9 · 38 verified ratings
"I produce three shows a week. Before this skill, show notes were the thing I rushed and hated. Now each episode gets a full publishing package in minutes — and our Spotify search traffic is up 34% over the last two months."
AD
Amara D.
Podcast producer, Accra · Video/Pod Bundle
Get it now
Every episode,
fully published.
$8.

Instant download. Works with your free Claude account. 7-day refund if it's not what you expected.

Buy Podcast Show Notes & SEO — $8 Video/Pod Bundle — $69
Video/Pod Bundle includes
Video Script Engine
AI Animation Film Prompt
Product Ad Film Prompt
Dialogue / Character Film Prompt
Short-Form AI Video
Podcast Episode Script
Webinar / Online Event Script
Podcast Show Notes
YouTube Thumbnail Prompt
Save 39% vs buying individually
$69 for all 9 skills
🛡️ 7-day money back guarantee · no questions asked
Quick answers

Do I need a paid Claude account for Podcast Show Notes & SEO?

No. The free Claude plan is enough to get started and see the skill working. A Pro plan unlocks longer outputs.

How do I install the Podcast Show Notes & SEO skill?

Download the .skill file, open Claude, go to Customize → Skills → Upload a skill, and drop the file in. It appears in your slash-command list immediately.

Can I edit or customise the output after I receive it?

Yes. The output is plain text you own and can edit freely. Most users tweak specific details or the call-to-action to fit their exact use case before sending or publishing.

How specific do my inputs need to be to get a good result?

The more specific your input, the more precise the output. The skill asks targeted questions to gather context — answering these in detail produces noticeably better results than generic one-line inputs.

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